I believe in the power of responsible consumerism. My hope is for consumers to think about the story behind their stuff. If we considered the impact that each product we consume has on the lives of those who produced that product and chose to see consumerism as a force and opportunity for positive social change, I believe the world would be filled with beautiful products with even more beautiful Taarik "stories".
Our scarves are an example of how ethical fashion can help end the cycle of poverty. Fair trade and socially conscious fashion can be powerful agents of social change by empowering artisans all over the world. Taarik uses fashion to provide employment and education to those pursuing their dreams and overcoming poverty. For every purchase, Taarik sponsors a young woman to school for a year covering tuition, books and most importantly uniforms. Our motto is Look good and DO good :)